Invest in Your Future
Business Development Training & Workshops
How We Help
leveling up your account team
Our business development trainings and workshops provide new and senior partners a bespoke experience designed to teach professionals how to grow their practices and firms.
Looking to develop your next generation of business development leaders? In professional services, those who deliver the work are the best rainmakers, but very few practice leads have been trained in how professional services firms drive successful business development.
PIE is the leading source of business development expertise for professional services firms. Having interviewed many hundreds of BD leaders for How Clients Buy and Never Say Sell, two best-selling books on how professional services engage with clients and scope new work, we stand ready to train account teams, practices, partnerships, new partner classes, and other stakeholders on what works across the full range of professional services.
There are hundreds of sales training companies, but we know selling services is different than selling cars or computers. We are one of the only training firms exclusively focused on breaking down the challenges of driving BD growth at professional services firms.
Why PIE Should Lead Your Next BD Training or Workshop
Bespoke Training and Workshops curated specifically for your BD team
Benefits
- Upskill your BD leaders by understanding the trigger events that indicate the greatest opportunity for growth.
- Understand how state-of-the-art account planning produces strong and sustainable flows of new revenue.
- Turn your best doers into accomplished sellers.
- Enhance the readiness of your people to go out and win new work by understanding How Clients Buy.
- Bolster the effectiveness of your team’s cross-selling capabilities through an exploration of the principles outlined in Never Say Sell to scale opportunities with existing clients.
Outcomes
- New revenue. When teams learn how to farm and hunt growth in professional services business development revenue goes up.
- A knowledge of what works in other professional services verticals, not just yours, enabling your team to borrow brilliance from sister industries.
- Accountability systems that lock in learnings, revise habits, and produce results.
- A trained team that is better able to derive value from other business development investments like peer communities, conferences, and 1:1 meetings.
What Our Clients say
“The business development workshop with PIE was a milestone in our journey to bolster the firm’s growth trajectory and operational strength. Our partners greatly appreciated the valuable content and practical insights shared during the workshop, and we extend our sincere thanks to Tom McMakin and Aubrey Darden for their guidance.”
Pablo Jimenez
Partner, Von Wobeser y Sierra, S.C. Mexico
What Our Clients say
“We appreciate all the work PIE put in to ensure this training went smoothly, and more importantly, was pertinent and effective to help our team build skills in client management.
We are looking forward to keeping the conversations around these topics going. The key takeaways and toolkits are an easy way to continue to discuss and integrate the training content long after our live sessions.”
Angie Rutherford
Onboarding and Development Manager, commonFont
What Our Clients say
“It was an absolute top-notch experience. We are extremely fired up and eager to implement what we learned, and thankful to have a partner like PIE to collaborate with on our BD journey.”
Scott Lang
Partner, Wipfli LLP
What Our Clients say
“Thanks a ton for all your help organizing the session today! Very positive feedback on the content and messaging from the team. Tom and Jacob did a really nice job connecting with the audience—I’m so glad it was recorded. Thank you again for the time/prep and sharing of best practices from PIE!
Anita Mikus
Vice President – Government and Education Solutions, Kyndryl
What Our Clients say
“I don’t know what you did, but my team came back changed for the better. Their focus and commitment to business development is night and day different since attending our workshop.”
Brad Werner
National Construction and Real Estate Leader and Partner, Wipfli LLP
