The Growth Engine, PIE’s third book, serves as a practical guide for any growth or marketing leader in professional services looking to scale their business development. Based on interviews with over 100 experts, this book unpacks the distinct jumps required to move from an entrepreneurial, founder-led firm to a world-class growth machine.
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How Clients Buy
If you’re among the millions, worldwide, whose livelihoods depend on sharing their skills and expertise with those who need them, you know that working as a consultant…
Never Say Sell
Never Say Sell is a sought-after sequel from readers of How Clients Buy, which dives into the secret of winning new work in professional services. Authors Tom McMakin and Jacob Parks realized…
A Seller’s Duty to Serve – Become the Doctor on an Airplane
As I rushed off to my 6am flight from Spokane to Bozeman for a board meeting, my ability to delude myself into...
Book Offers
Rethinking Event Strategies for 2025: Do We Need Conferences or Just Coffee?
The landscape of event strategies for professional service firms has dramatically shifted in recent years. While...
Three Minutes a Year: The Ever-Present Challenge of Staffing in Professional Services
Capacity. Utilization. Staffing. Workload. For those running professional services firms, these words probably make...
GenAI: Renewed Enthusiasm and Innovation in Professional Services Marketing
In recent discussions with more than 20 Chief Marketing Officers for Professional Services Organizations, the renewed...
Keynote Speech by Tom McMakin at Consulting Magazine’s 2024 Best Firms to Work for Awards
On September 12, 2024, industry leaders gathered for the 2024 Best Firms to Work For Awards - Industry Series, hosted...
Jacob Parks featured on The Rainmaking Podcast with Scott Love
Jacob Parks, PIE's President of Strategy and Partner, joined The Rainmaking Podcast for Episode 213: The Anatomy of a...